Why We Love Online Reviews (And You Should, Too)

Why Do I Need Online Reviews? Word-of-mouth recommendations by your existing customers are great for increasing the traffic you see at your business. Amplify recommendations with online reviews to put your business on the map and serve as an … [Read more...]

Reach Your Target Audience Online

Everyone is not your potential customer. As an online marketer, I have daily conversations with business owners about growing their businesses.  Understanding your target audience, or best prospective customers, is an ideal way to achieve your … [Read more...]

10 Visual Content Ideas to Incorporate into Your Online Marketing

Are you including visual content in your online marketing strategy? Creating a successful, engaging online marketing strategy is the cornerstore to successful social media marketing.  Integrating images and appealing visual content is increasing … [Read more...]

How Did The Social Networking Obsession Start?

An Infographic Overview of the History of Social Media Humans are very social creatures and have been for the past twenty years. It’s important to understand how society has evolved and become increasingly digital. Our infographic demonstrates the … [Read more...]

How to Plan a Successful Contest on Pinterest

How can you use Pinterest to increase engagement and brand awareness on your business page? Have a contest!  Contests are a great way to boost your social media marketing efforts and a recent report  from BI Intelligence demonstrates that Pinterest … [Read more...]

Fall in Love With Social Media

 Calling All Businesses! Social media is everywhere, you can’t escape it. You have either chosen to include social media marketing in your marketing plan or you have decided to ignore it and hope it’s only a trend. Your business does not need to … [Read more...]

Instagram Tips for Businesses

Are you considering using Instagram to boost your social media marketing strategy? Instagram has grown increasingly popular and many brands are using this mobile app to connect and engage with new consumers.  If you are considering creating a … [Read more...]

6 Tips to Develop a Social Media Strategy

Don't have a social media strategy? Many businesses are using social media networks to promote their businesses, but successful social media marketing requires building a strategy and plan for your business. Without a social media strategy, you … [Read more...]

The four C’s to make your Pinterest PINtastic

If you believe Pinterest is just another social media platform for women to find new recipes and share inspirational quotes then you have a lot of catching up to do.  Pinterest launched in 2010 and is one of the fastest growing social media … [Read more...]

What’s New in Social Media?

Have you ever noticed that when you take a couple days off from your online presence you come back and suddenly are overwhelmed by several new changes. Between the presidential elections and hurricane Sandy on the east coast, who could blame you for … [Read more...]