Social Media Update – A Round-Up of Recent Platform Changes


Social_MediaSocial media networks are dynamic and constantly changing with new updates, revisions, and trends. With all the changes, it can become difficult, if not impossible to stay current.

Here is a quick round-up from some of the most recent social media changes to keep you on top of your social media game. 


Facebook is set to unroll a new way of organizing the posts that show up on your timeline. Instead of solely promoting posts based on the amount of time’s they are shared, commented on, or liked, Facebook will now be measuring how long you spend looking at different content. For example, if you linger on one post for 2 minutes longer than another, the post will show up earlier on your news feed because it’s likely you found the content intriguing or interesting.

The new algorithm is set to release within the next couple weeks.


Beginning in July, Twitter will be lifting the 140-character limit on direct messages. The new DM update will allow users to construct messages up to 10,000 characters long.

Also new to twitter; videos, vines and GIFs will begin to play automatically as you scroll through your twitter feed. This allows for you to continually look through your tweets without having to open up a separate page to view the video.


Instagram just launched a new update that includes three new filters Lark, Reyes, and Juno. Included with this update is also the ability for users to hash tag emojies.

In April, Instagram introduced two new creative tools to edit photos. These included “color” and “fade”. The “color” tool lets you tint the highlights or shadows in your photo, while the “fade” tool lets you soften the colors of your picture.

Finally, Instagram released a new capability in April that allows users to easily combine multiple pictures into a single image.


 Rolling out in just a week or so, Pinterest will unveil the creation of “Buyable Pins”. Pinners will soon see a “Buy it” button under pins, which will allow users to purchase items from different stores without having to leave the Pinterest page.

Also new in Pinterest is the streamlined search suggestions. Now, once you tap into results, you can choose to filter by all pins, your pins, pinners, or boards.

If you have any other questions regarding social media, or if you just can’t seem to find time in your busy day to manage your business’s online presence, contact us today!


Written by Molly Judge

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