How Did The Social Networking Obsession Start?

An Infographic Overview of the History of Social Media Humans are very social creatures and have been for the past twenty years. It’s important to understand how society has evolved and become increasingly digital. Our infographic demonstrates the … [Read more...]

How to Plan a Successful Contest on Pinterest

How can you use Pinterest to increase engagement and brand awareness on your business page? Have a contest!  Contests are a great way to boost your social media marketing efforts and a recent report  from BI Intelligence demonstrates that Pinterest … [Read more...]

Fall in Love With Social Media

 Calling All Businesses! Social media is everywhere, you can’t escape it. You have either chosen to include social media marketing in your marketing plan or you have decided to ignore it and hope it’s only a trend. Your business does not need to … [Read more...]

Instagram Tips for Businesses

Are you considering using Instagram to boost your social media marketing strategy? Instagram has grown increasingly popular and many brands are using this mobile app to connect and engage with new consumers.  If you are considering creating a … [Read more...]

What’s New in Social Media?

Have you ever noticed that when you take a couple days off from your online presence you come back and suddenly are overwhelmed by several new changes. Between the presidential elections and hurricane Sandy on the east coast, who could blame you for … [Read more...]

Five Ways to Develop Your Online Brand Voice

You communicate with your customers in a multitude of ways online. Perhaps you send them targeted emails or e-newsletters, but you also have information on your blog, messaging on social media and in your online advertisements. Given all of these … [Read more...]

3 Ways to Use Facebook Insights to Grow Your Fans

As a smart small business owner, you likely have a Facebook page. But are people commenting on your posts by “liking” or sharing them? If not, remember that social media is meant to be just that: social. It’s not about creating a page and immediately … [Read more...]

Are you just getting started with online marketing?

Are you just getting started with online marketing? Not sure where to begin? Know you need to get on board the social media train, but don’t know what to do first? Feeling overwhelmed by all the information on the web? Here are some things you … [Read more...]