So you think email marketing is dead? Think again. Email marketing is more important than EVER – consider this:
- It’s effective: according to the Direct Marketing Association, the return on investment (ROI) for each dollar spent on e-mail marketing is $57.25. This
makes e-mail marketing the highest ROI across all marketing channels. - Email marketing is cost-effective. Unlike direct mail, there is very list cost for development, and limited costs to send.
- Great call-to-action: “Click here to download this coupon” or “enter to win”.
- Email marketing enables you to proactively communicate with your current and future customers instead of waiting and hoping that they will reach out to you.
Benefits include:
- Increased sales conversion
- Customer loyalty
- Repeat sales
- Valuable feedback from your customers and prospects
- Up-sell and cross-sell products and services
- Drive people to make offline purchases
AdMix Social provides the following Email Marketing services:
Creative
- Template creation
- Design new email concepts & layouts for promotional and newsletter messaging
- Coding
- Testing
Campaign Delivery & Management
- Campaign management
- Deployment/sending of campaigns
- Detailed reporting
- Bounce management
- Campaign and program optimization
Strategic Services
- Review and analysis of existing email program
- Best practices instruction
- Review customer email touch points
Program Measurement and Benchmarking
- Analyze campaign metrics
- Create program benchmarks
